Document Type : Original Research Paper

Authors

• F. Karimi Jafari ¹
• M. Haghighi Kafash ²
• A. Bahrami ³

¹ Department of Human Resource Management, Alborz Campus of Tehran University, Tehran, Iran

² Department of Business Management, Allameh Tabatabai University, Tehran, Iran

³ Department of Business Management, Islamic Azad University, North Tehran Branch, Tehran, Iran

Abstract

In the last decade, the attention of organizations and researchers to the study and application of the EFQM model has increased. By providing a comprehensive and non-prescriptive framework, this model provides the possibility of self-evaluation and comparison with other competitors. In the meantime, the organizational culture plays an important role in the acceptance and ease of implementation of such a project due to the inclusion of the company's fundamental values. The purpose of this research is to investigate the effect of organizational culture on the enablers of the excellence model with regard to the role of emotional commitment of insurance industry employees. The research method is descriptive-survey, so that 265 senior and middle managers and senior experts of private insurance companies in the city of Tehran were selected as a statistical sample, and after collecting information with the help of a questionnaire, the hypotheses of the research were determined using the structural equation model method. It was analyzed. The results of the research showed that the organizational culture had a significant effect on the enablers of the excellence model. Also, the results showed that although the emotional commitment of employees can be effective as a mediator in the relationship between culture and enablers of the excellence model, the effect of emotional commitment on enablers has been at a relatively low level.

Keywords

• Excellence Model
• Corporate Culture
• Emotional Commitment
• Insurance